Influencers :

7

Duration :

1 Months

Platform :

TikTok & Instagram

Industry :

Home Products

Type of Campaign

Brand promo (cost per post)

Driving Efficiency with Smart Solutions

Driving Scalable Awareness Through Multi-Creator Content

Bedsure partnered with a curated group of lifestyle creators across TikTok and Instagram to showcase its home products in authentic, relatable settings. By aligning with influencers whose audiences naturally engage with home and comfort content, the campaign generated strong visibility and meaningful interaction at scale. Strategic creator selection and platform-native storytelling helped position Bedsure organically within everyday routines, making this collaboration a clear success for brand awareness and audience engagement.

Strategy

Results

Total Reach

3,925,700

Views

1,681,186

Likes

35,824

Comments

580

Videos Created

7

Engagement: Interactions

37,254

CPM

$5.95

CPE

$0.27

Engagement Rate

2.22%

Hashtag Views

219

Highlight

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